Why Pretotyping matters to your business, with Alberto Savoia

You’ve never heard about “pretotyping” – not prOtotyping… -? Then you should definitely watch this interview with Alberto Savoia who developed the concept of pretotyping while working at Google, gave hundreds of seminars on innovation at Google (and also Stanford) and is now founder of PretotypeLabs and discover why it could matter to your business. Enjoy! About Alberto Savoia: Alberto Savoia